This week’s video is all about Twitter. Wayne explains some common mistakes that people and businesses make when using Twitter. Watch the video now –

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Hi, I’m Wayne Barker and today we’re going to talk about the 3 mistakes people often make on Twitter.

As social media becomes more important and a bigger part of your marketing mix you need to know what you’re doing before you jump in.

Here are 3 common mistakes that everybody makes…

Mistake number 1: Not Listening

Before you jump in, make sure you keep an eye on what your competitors are doing. See how they interact with their followers and see what works for them.

Mistake number 2: Don’t be “me, me, me”

No one likes someone who talks about themselves all the time. Twitter is about communicating and building a relationship with your audience.

Mistake number 3: Not Branding your Avatar

Make sure you’ve got an interesting picture or at least your brand name in there. No one interacts with the common Twitter egg.

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